Teach Marketing Skills with Experiential Learning

Applying Marketing theory to practical learning experiences in the confines of the classroom is challenging. Students often struggle with context, engagement and seeing 'how it works in the real world.'

Explore the world of marketing and gain practical insights and strategic acumen in a dynamic and fun learning environment.

Students run virtual companies, immersing themselves in real-world marketing scenarios. Analyze the market, design products, manage promotion, distribution, set prices, and invest in technologies for competitive advantages.


Hubro Marketing

In the futuristic market of the simulation, cars are outdated and people are now using jetpacks to get around. Your students analyze the market, design products, manage promotion and distribution, set prices, invest in technologies to get competitive advantages, and more.

Students apply key marketing topics such as:

  • The 5P's
  • Segmentation
  • Product Development
  • Product life cycle
  • Pricing strategies
  • Ethical dilemmas
  • Light or Full version flexibility

Hubro Strategic Marketing

Develop your own pizza restaurant brands, and launch them into the market according to your strategy. Choose where and how to promote your brands to appeal most effectively to your target segments.

Students apply key business topics such as:

  • Brand management
  • Market research
  • Market analysis
  • Communication
  • Finance
  • Positioning
  • Packaged with our core Marketing Simulation

Trusted by teachers in 100s of schools and used by over 50,000 students across the world.

Marketing the Future

Imagine the Future

In our core Marketing Simulation, your students will run their own jetpack manufacturing company in a market where they compete against their peers or companies run by the Hubro AI.

Target customer segments, design your jetpack, research features, analyze reports and more as your students explore marketing in the future.

Core Concepts in Practice

Students apply key business skills like decision making, market analysis and strategic thinking.

They'll use core business concepts like cash flow, budgeting, product mix, supply & demand, accounting principles and more.

Interested in exam training, lesson plans or assessments?  Reach out now to learn how we can help.


Marketing Strategy Matters

Manage Your Strategy

Due to a recent recession, all the big restaurant chains went out of business. Only a few small players managed to survive.

You and your team have taken over as management of a pizza place. Can you become a market leader in the competitive pizza market?

Apply Strategy to Action in the Market

Dive into market research data, decipher market trends, and make strategic decisions that will set you on the path to success.

Make it Stick and Get Better Answers

Better Answers

Students apply theory in practice, crystalizing their knowledge into in-depth, realistic, higher-quality responses on assessments.

Make it Stick

Check for understanding or assess learning outcomes within the Simulation. See which students are struggling, grab their attention with the click of a button.

Flexible for Your Classroom

Flex between teacher-led sessions, coordinated in-class competitions between student groups and asynchronous learning with you student vs. AI.

Boost Engagement and
Create Effective Learning Experiences

Motivating Gamification

Students experience clear yet challenging tasks as they progress through the simulation, leveling up their business, building out production and growing their workforce.

Built by Learning Experts

The Simulations were built with professors from the well-renowned Norwegian University of Science and Technology using proven, science-based pedagogical methodologies to ensure your students have effective, engaging learning experiences.

Designed for Teachers

Save time with exercises, cases and events from our Content Library. Customize the simulation to your course by adding exercise modules that focus on specific aspects of your learning goals. Perfect for IB, Cambridge or National Curriculums and Career Technical Education or Vocational Programs.

Testimonial Section

"The simulation helps me do so many of the things I strive for as a teacher: to motivate and inspire, vary, concretize, activate and collaborate."

Siri Ovanger

Kristiansand Cathedral Secondary School

"The students can apply theory, make decisions and see the consequences. It’s very close to what they’d get in a real business."

Trine Skarvang

Kuben Secondary School

“The students were able to use their knowledge and understanding to improve their test results. They provided much more realistic and considered suggestions.”

Mary Lynn Cogliano

Renaissance College Hong Kong

Classroom Ready

Interested to learn more about how this can work in your classroom? Contact us and we'll reach out to book a demo or answer any questions you have!

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